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unicorn
106 ARTICLES
FirstCry’s Mideast conundrum
The Indian mother and baby products retailer has been slow to grow in the two largest markets of the Gulf. What gives?
25 Feb 2026
Why SoftBank has shunned India
For one of the world’s largest and shrewdest investors to entirely skip putting money in the country is a sign of how quickly the nature of the Indian startup ecosystem has changed.
15 Jan 2026
Is CarTrade biting off more than it can chew with CarDekho?
The potential deal, if completed, will create one large player and among the largest pre-owned vehicles businesses. Whether CarTrade can afford it is something investors need to watch out for.
16 Nov 2025
The surprising decline of SUGAR Cosmetics
The Mumbai-based beauty and personal care company recorded one of its worst years in the 2024-25 fiscal. It is now on a course-correction trajectory.
05 Oct 2025
The Good Glamm Group is to be dismantled as lenders enforce brand-by-brand breakup
Founder Darpan Sanghvi confirms the collapse of the once-promising content-to-commerce company.
23 Jul 2025
How ShopClues faded without a fight
The fall of this e-commerce giant within a decade of its launch was marked by blind optimism, a total disregard for customers and a massive failure to read the tea leaves.
17 Jul 2025
Drools has come a long way. Just not long enough to beat Pedigree
From starting life as a mere offshoot of a poultry company to achieving unicorn status, Drools has quietly rewritten the rules of India’s pet food market. But competition remains a challenge.
19 Jun 2025
Porter just became a unicorn. Now comes the hard part
The on-demand company has entered the billion-dollar valuation club, thanks to its smart intra-city play. The segment is now hotting up, with both startups and legacy players joining the race.
05 Jun 2025
India’s pre-owned vehicle startups fail the internet business test
We look at Spinny, a unicorn, to demonstrate how the used-car business is a graveyard of ideas pretending to be internet-first or internet businesses only to realize years later that the soul of the business lies in brick and mortar.
08 May 2025
Nykaa needs to up its fashion game
The beauty retailer seeks to present a pretty picture of its younger fashion business. A closer look reveals a rather underwhelming show.
10 Feb 2025