Dream11 wants to be everything for sports

Offering everything from fantasy sports to live streaming to merchandise to travel, is it too expansive a vision to pull off?

Among many other things, 2020 was the year that live sport came to a grinding halt, another casualty of the COVID-19 pandemic. For at least a quarter, major events spanning sports from tennis to cricket were cancelled or postponed.

This was obviously a blow to sports organizers, sponsors, advertisers and athletes, but also to the roughly $20 billion global fantasy gaming industry. Closer home, the 2020 Indian Premier League was left in limbo for months. Initially scheduled to start at the end of March, it was delayed repeatedly, with no resolution in sight as India went into lockdown.

Dream11 was …

Author

Nikhil Varma

Nikhil used to a writer at The Morning Context. He is a graduate of the Asian College of Journalism, and has worked with several publications including the Deccan Herald, The Hindu and The Indian Express. He has reported on a wide range of topics, from technology to automotives to books.

nikhil@mailtmc.com