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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
The recent controversy over Zepto’s differential pricing and lack of transparency trains the spotlight on the deceptions and trickery that digital companies resort to in the name of innovative business practices.
This story could be called a tale of two phones. It started when my wife and I started ordering groceries for the week ahead. We’d had a busy morning and the rest of the day didn’t look any better. “Hey, muesli is Rs 226,” she called out from the living room. “What? It’s Rs 215 on mine,” I replied from the kitchen. And before I knew it, I was down the rabbit hole.
What started as a casual observation soon turned into a pattern when I began checking the prices of the same items on both phones. I realized there …
