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Context is everything.
Detailed stories on technology startups, business and economic current affairs.
Detailed stories on technology startups, business and economic current affairs.
Some companies that work with the five-year-old quick-commerce platform allege constant pressure to spend money and agree to its terms and conditions. Any attempt to question or rebut Zepto’s policies comes at a cost.
Zepto’s relationship with the brands that it works with appears to be mired in conflict, worsening with each passing day.
The Morning Context spoke to at least three founders of brands listed on Zepto and a quick-commerce expert who works with several direct-to-consumer startups and platforms. They allege arbitrary decision-making by Zepto, which has hurt them financially. Another of their concerns is increased pressure to spend more money on advertisements on the platform, which yields little return. They also complain of unsettled dues that often result in legal threats when the brands demand payments. Above all, these brands are allegedly …
The quick-commerce startup weighs a valuation cut or finding alternative funding to stay afloat as investor appetite for loss-making businesses weakens.
A Delivery Hero deal will hand the American company control of "Talabat", setting off a turf war with regional rivals in the small but lucrative market.
SEBI has lowered the bar for loss-making startups to list. In that context, a company like Zepto redefines the meaning of risk in public market investing.
