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Why Dhruv Rathee’s unremarkable AI platform may still succeed | The Morning Context

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Why Dhruv Rathee’s unremarkable AI platform may still succeed

Launched at the same time as ChatGPT Go, the YouTuber’s AI aggregation platform doesn’t bring anything new to the table. But it could leverage his online influence and India’s growing AI market.

19 August, 2025•7 min

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19 August, 2025•7 min

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Why Dhruv Rathee’s unremarkable AI platform may still succeed

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EXPLAINER
/
Tech

Why Dhruv Rathee’s unremarkable AI platform may still succeed

Launched at the same time as ChatGPT Go, the YouTuber’s AI aggregation platform doesn’t bring anything new to the table. But it could leverage his online influence and India’s growing AI market.

19 August, 2025•7 min

0

19 August, 2025•7 min

0

Getting your Trinity Audio player ready...

Why Dhruv Rathee’s unremarkable AI platform may still succeed

More in Tech

Story image

Why India’s digital gold boom is giving SEBI the jitters

Story image

Why India’s digital gold boom is giving SEBI the jitters

The gaps in oversight and consumer protection accompanying the surge in digital gold have finally got the market regulator’s attention.

Story image

Sex sells: The real reason behind ChatGPT’s adult mode

Sex sells: The real reason behind ChatGPT’s adult mode

Story image

Who really benefits when India builds data centres?

Who really benefits when India builds data centres?

Story image

Are we really headed towards an AI-driven leisure economy?

Are we really headed towards an AI-driven leisure economy?

Story image

What an email breach reveals about the risks of AI integrations

What an email breach reveals about the risks of AI integrations

Story image

Why India needs clearer laws on who owns a celebrity’s image

Why India needs clearer laws on who owns a celebrity’s image

You may also like

Story image

Bistro is (not really) Eternal’s answer to Toing or Ownly

Bistro may look like a response to Swiggy and Rapido’s 10-minute food delivery apps, but the similarities end at affordability—the playbooks are fundamentally different.

Story image

Comeback to collapse: how FreshMenu came undone

The food-tech pioneer is on the brink of losing its decade-long fight for survival, laying bare the pitfalls of the cloud kitchen business.

Story image

Swiggy Instamart has a people and strategy problem

In light of the recent exits of top executives at Swiggy’s quick commerce business, we look at the reasons behind the departures and whether it’s impacting the business.

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