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The discount broker’s slip in terms of active users does little to detract from the immense lead it enjoys in terms of revenue and profits. Besides, its mutual fund and private market plans only add to its appeal.

Last week brought news that discount broker Zerodha had lost its crown to fellow broking house Groww. It had been pipped in terms of active customers—Groww had 6.62 million active users to Zerodha’s 6.47 million at the end of September. And, in the race to become India’s top broker, Groww had added more than thrice as many customers as Zerodha last month. Just in case you’re wondering, an active customer is one who trades at least once a year.
The latest turn of events is noteworthy as Zerodha’s growth in the broking business has been nothing short of meteoric in …